Big Black Box at World of Coffee Bangkok 2026
This year, Big Black Box joined World of Coffee Bangkok 2026 at Booth D201, bringing together three days of cupping sessions, coffee conversations, and guest speakers from across the coffee industry.
Throughout the event, visitors had the opportunity to taste coffees from different origins, learn about processing techniques, and exchange ideas with coffee professionals, producers, and fellow coffee enthusiasts from aroun the world.
All-Day Cupping Sessions
The Cupping Zone was active throughout the three days, featuring a wide range of coffees and themes, including:
- Big Black Box Plantation – Exploring Thai Coffee, featuring more than 25 coffees from our plantation.
- Experimental Coffee Processing with SWU and Thai Special Process, showcasing fermentation and processing experiments developed in collaboration with Srinakharinwirot University.
- Experience Asian Coffee, highlighting coffees from across Asia.
- 2 Series, Two Stories: Classic & Innovative Cupping, explปoring different approaches to coffee development and processing.
These sessions gave visitors a chance to experience coffees side by side while learning more about varieties, origins, and processing methods.
DAY 1 – 7 MAY
The first day featured guest speakers and cupping sessions focused on regional coffee cultures and perspectives. Linking Coffee hosted Hunting Latin America Specialty Coffee Cupping, introducing coffees from Latin America. Shayla Phillipa led Coffee in Good Spirits Pairing with Thai Dessert, exploring how coffee can be paired with traditional Thai sweets.
Later in the day, Panthep Kasemsri Na Ayudhya shared insights into specialty coffee from Laos, while Lowkey from South Korea joined the conversation with Thai Coffee, Korean Perspective, discussing how Thai coffee is viewed in the Korean market.
DAY 2 – 8 MAY
The second day welcomed several international guests.
Rachel Peterson from Hacienda La Esmeralda shared the story behind one of the world’s most well-known coffee farms in The True Origin Coffee: Where It All Began.
Johan Kwe presented Cup & Talk: Processing with Yeast, focusing on fermentation techniques, while Chatchai Saetao discussed his journey in Road to COE Winning Farm. Visitors also joined Best of Thailand: Manepruek, Nan by UNO Coffee and a cupping session led by Maria Antonella Amoruso from Lerida Coffee Estate.
DAY 3 – 9 MAY
The final day focused on the future of Thai coffee and coffee discovery from around the world.
Bero Coffee opened the program with Hunting World Specialty Coffee, sharing a selection of coffees from different origins and perspectives within the specialty coffee industry.
This was followed by Hidden Variety of Manepruek, Nan Brew with Piyachat Traithavorn, highlighting unique coffee varieties and characteristics found in Nan.
The program concluded with Unlocking Thai Geisha Potential by Archers, exploring the opportunities and future potential of Geisha coffee grown in Thailand.
One of the highlights of the booth was the use of more than 1,500 coffee trees as part of the space design, bringing a piece of the coffee farm into the exhibition hall.
On the final day of the event, all of the coffee trees were given away free of charge to visitors. It was our way of sharing a small part of the experience beyond the booth and allowing the trees to continue growing in new homes, cafés, and communities.
Thank you to everyone who stopped by, joined a cupping session, attended a talk, or simply shared a conversation with us. We look forward to seeing you again at the next event.